My Work:

A portfolio is a collection of work samples and professional documentation demonstrating your skills, accomplishments, and experience. My work goes beyond PR and helping brands. I am a writer; I love writing, and I am passionate about it, so I will show you a few of my pieces along with the campaigns I have helped create throughout my college career.

Four Front pr

Our team decided to focus on the United Nations Sustainable Development Goals of Gender Equality and Quality Education by examining the role of female educators in higher education. Our study began by comparing the presence of women professors in colleges and universities in the United States and in East Asian countries. To start our research, we looked at key terms such as gender and education. This topic was inspired by our professor, who highlighted the surprisingly low number of female professors in parts of Asia. Based on our initial research, China proved to be the most different from the U.S. due to its government oversight of higher education. This led us to focus on China’s policies and activities compared to those of the United States. By exploring these differences, we aim to understand the factors influencing gender disparities in academia.

Our Question to Answer:

What are the differences in policies, structural barriers, and leadership opportunities for women in academia between Asia and the United States? How do these metrics compare to the conversation being had about gender and inequality in Asia?

Farming is OK Nonprofit

Our team created a nonprofit initiative called “Farming is OK,” composed of people who strive to provide impoverished and underfunded communities with access to healthy, nutritious food products at reduced prices to promote healthy eating habits.

The nonprofit, “Farming is OK,” serves these communities by creating community gardens within neighborhoods that offer healthy produce, free seeds to start your own garden, and classes to teach how to care for your new plant, ensuring a large harvest.

St. Jude Children’s Research Hospital

I created a content schedule for the St. Jude’s 501(c)(3) Nonprofit Organization to reach their target audience, interact with donors and stakeholders, and make a lasting impact on the new generations. I did this by connecting with their target audience and identifying that they want to see heartfelt, inspiring, and informational content. Social media platforms like TikTok, Instagram, and Facebook are ideal for sharing this type of content, thanks to their diverse audiences.

Route 66 CENTENNIAL Campaign

Helped create a social media campaign to celebrate 100 years of Route 66 and honor the businesses involved in its success.

Our campaign objectives:

To Create an Omnichannel Campaign

Focused on highlighting the Route 66 Centennial while promoting Phillips 66’s three fuel brands on the route, Phillips 66, 76, and Conoco, which are located on the route from Chicago to Santa Monica, California.

To Increase Brand Awareness

Increase brand awareness at the individual level and for each of the three brands in their designated areas of the United States. Additionally, increase Fuel Forward App downloads.

To Honor the Past, Fuel the Present

Position the Phillips 66 brands as champions of this historic milestone and target relevant audiences with compelling, coordinated messaging across media platforms.

Eote Coffee rebrand

Our team created a year-long rebranding campaign for a local Oklahoma City coffee shop called Eote Coffee. Our goals for this year were to Boost Brand Awareness, build a loyal online community, Convert Followers into Customers, and Educate About Specialty Coffee.

Our strategies for executing these goals were to Categorize Social Media Platforms by target-market relevance, understand the Rules of the Road, engage the community, and Convert Strategy Execution into Desired Outcomes.

Currently a part of the Summit PR team, creating a year-long,
$1 Million campaign for Chevrolet National and Chevy dealerships within the OKC metropolitan area for the 2026 calendar year.

More to come soon…

By: Lily Morris
October 26, 2023

By: Lily Morris
October 23, 2023

By: Lily Morris
December 11, 2024

By: Lily Morris
May 6, 2025

(Phillips 66, Conoco, and 76)
Celebrate the Route 66 Centennial in 2026

By: Lily Morris
May 6, 2025

(GeoCities: What are they and what is their purpose?)
All about the past life of GeoCities

By: Lily Morris
September 12, 2025

(History Podcasts: Why are these types of podcasts important?)
Focusing on The History Chicks podcast

By: Lily Morris
October 7, 2025

(Prelinger Archive Videos: What are they and why are they important?)
Explaining the meaning behind these specific types of archives

By: Lily Morris
October 22, 2025